Kareena Kapoor endorses Kurkure Desi Beats

A while ago, we had informed you of PepsiCo India Holdings having appointed Kareena Kapoor as their new brand ambassador for its snack food products. However, it was unclear as to which sub-brand she would be promoting. Now finally the cat's out of the bag!
Kareena has been brought onboard as the new face for PepsiCo Snack Foods, particularly for its famous product Kurkure. However, Juhi Chawla who has been associated with the brand Kurkure for nearly five years will continue to be the face of the brand. Juhi and Kareena would together look at endorsing the entire portfolio, though the details haven't been chalked out.
Kareena, being the face of the young, Gen-Next India has been roped in to promote 'Kurkure Desi Beats'. In fact the TVC has Kareena playing a character similar to popular story book character 'Cinderella'. She is shown as the maid of the house, while her stepsisters have all the fun. The 'desi' twist in the story is when singer Ila Arun comes to the rescue as her godmother.

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Bipasha take it or leave it ultimatum!

B-town bold and beautiful couple John Abraham and his arm candy Bipasha Basu seem to be facing the rough weather. While the recession hit bollywood has forced hot bod John to go cool on his film fee, Bips is fighting the blues as she has been issued a ‘take it or leave it’ ultimatum by the filmmakers of ‘Lamhaa’.

It seems that Bips royal rage is going to cost her some big moolah this time. The actress who had quoted a bomb for the film might not be a part of it anymore. According to reports, Bipasha’s walk out act has not gone down to well with the filmmakers who are now looking at other options to replace the hot siren.

Ever since the actress walked out of the film’s shooting in Kashmir, producer Bunty Walia and director Rahul Dholakia have been skeptical about Bips. So much so that the producer director duo are actively considering other ladies to play the lead. And to our shock, it’s the heavyweight actress Vidya Balan who is more likely to replace the sexy Bips

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I want to be the female Akshay Kumar: Deepika Padukone

Deepika Padukone is a fast learner indeed the actress seems to have perfected the twisty diplomatic ways of B-town quite fast. The long legged lass, who gained an easy access to Bollywood’s A-list directors and actors courtesy her dream debut flick OSO opposite SRK, has now switched sides and is swearing by loyalties to ‘Kinng’ Akshay Kumar.

The actress who will be seen in an all-new avatar in her upcoming flick opposite Akshay appears to be hell bent upon impressing Akshay. Even if she needs to ditch her godfather SRK, Dips seems to have no second thoughts about it. In a desperate attempt to allure Akki, the dusky beauty said, " I want to be the female Akshay Kumar".

The yet to be established actress, who until now had been an active member of the SRK camp, is much too smitten by Akshay’s irresistible macho charms. Speaking or rather gloating about how the ‘khiladi’ inspires her, Dips said, " It’s a once in a life time opportunity to do an action sequences with Akshay and I am glad I got that chance".

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